Coordinate press tour logistics to promote the premieres and returns of TNT shows including I Am the Night, The Alienist, Claws, Animal Kingdom, The Last Ship and Chasing the Cure; Manage several six-figure promotion budgets for five TV shows; Assist on the red carpets of premiere parties, award shows and TV festivals; Negotiate talent’s glam/grooming contracts with beauty agencies, artists and talent representatives; Provide clear communication and top service to talent and talent representatives to maintain a positive relationship with the networks; Co-manage the year-round TNT/tbs Publicity Internship Program; Produce media alerts, programming wide blasts, media lists and press clippings reports; Curate and update press kit websites to ensure downloadable materials are easily accessible for reporters.
Maintained calendar; Scheduled meetings with executives across the company; Managed executive travel; Drafted travel itineraries; Completed monthly expense reports; Answered and returned phone calls; Completed miscellaneous administrative tasks; Compiled daily clip reports; Distributed company-wide emails; Promoted to Junior Publicist.
Simultaneously supported two separate communications teams and markets; Produced presentations and monitored metrics for the national communications manager; Drafted talking points for executive speaking engagements; Pitched media outlets to promote national campaigns, products and Wells Fargo sponsored events or projects; Wrote internal news stories to position Wells Fargo as an employer of choice; Managed, produced and distributed a weekly internal newsletter; Compiled quarterly reports; Managed branded Twitter handle to promote Wells Fargo’s products and services.
Researched and created media lists; Compiled daily news and lawsuit reports to track client coverage; Brainstormed new marketing ideas for campaigns; Planned and executed media events; Pitched and secured press coverage for clients such as Aaron’s, Comcast and law firm Greenberg Traurig; Wrote press releases and alerts to secure media coverage.
Planned, promoted and executed watch parties for WE tv’s Braxton Family Values to increase the show’s awareness; Organized an on-campus press conference/cast meet-and-greet to enhance publicity for the film Think Like A Man; Assisted television/radio personality Egypt Sherrod with miscellaneous tasks; Assisted recording artist Austin Brown with social media strategies to increase audience, promote music and connect with existing fans; Coordinated logistics for Spike Lee’s Red Hook Summer press screenings across several cities.
Planned and implemented creative campus events, fashion shows and community service projects to promote the VS PINK brand; Coordinated focus groups/surveys to gather customer insight and improve the brand; Advised apparel designers on new trends to ensure merchandise remained current; Won the national collegiate PINK “Tweet for the Truck” contest.
Planned, promoted and executed free screenings to strengthen relationship with collegiate demographic; Locally promoted a variety of films including Colombiana, Moneyball, The Social Network, Burlesque, The Tourist and The Green Hornet.